Ultimate BFCM Campaign Guide

The Ultimate BFCM Campaign Guide is designed to equip you with the strategies and insights needed to maximize success during Black Friday and Cyber Monday. Drawing from over a decade of growth marketing expertise, this guide provides actionable frameworks and proven approaches to help you create campaigns that deliver results.

What’s Inside

• CRM Frameworks: Step-by-step strategies for pre-, during, and post-BFCM engagement.
• Landing Page Optimization: Best practices for design elements that drive conversions, like countdowns and trust signals.
• Email Campaign Ideas: Effective subject lines, flows, and templates to engage your audience.
• CRO Strategies: Techniques to minimize cart abandonment and improve website performance.
• Performance Tracking: Metrics and tools to monitor, analyze, and refine campaigns in real-time.

This guide offers clear, practical steps to help you attract, engage, and convert customers effectively during the BFCM season.

Additionally, it includes a Figma file with examples for landing pages, email campaigns, and pop-ups, giving you everything you need to implement these strategies with ease.